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The Spanish word emprendedor, which means entrepreneur, is used with increasing frequency in Latin America and the Caribbean, as small-business owners and innovators create a new business culture.

The shift toward risk-taking and starting one’s own business from scratch has been seen firsthand by Ambassador David Thorne, senior adviser to the U.S. secretary of state, and IBM’s Deborah Magid during recent visits to Colombia and Mexico.

The two will discuss their visits to Colombia and Mexico and an increasing interest in entrepreneurship across the region during a live webcast on September 7 at 3 p.m. EDT.

Having met with Latino business representatives, operators of startup incubators and investors, Thorne and Magid will offer tips for taking advantage of the shifting business climate and answer your specific questions.

Thorne, who served as U.S. ambassador to Italy from 2009 to 2013, leads a State Department effort to boost the profile of entrepreneurship, technology and innovation in the United States’ promotion of global prosperity.

Magid represents IBM’s $25 billion software business in the company’s 14-year-old Venture Capital Group. She knows where emerging business opportunities lie and plans to share her  views on growth areas of the market.

The webcast, offered through the State Department’s Young Leaders of the Americas Initiative (YLAI), will be streamed live at 3 p.m. EDT/7 p.m. UTC on Wednesday, September 7, on ylai.state.gov/live.

Banner showing information about event (State Dept./M. Nye)
(State Dept./M. Nye)